Case studies

La Tienda del Apicultor is a niche pure-player whose mission is to bring beekeeping to everyone.  It needed a solution to automate monitoring and analysis and upgrade its pricing strategy. One of their most significant challenges was to match their products with competitors to make a direct comparison.

Evolution® is an electric cutting saw manufacturer for professionals and DIY enthusiasts, founded in the ‘Steel City’ of Sheffield, UK. This company has he challenge of wanting better control of market prices to enable them to adapt their strategy and improve their competitive position.

Ecus Kids, one of the largest children’s sleep brands, had a significant challenge. They wanted to know the prices at which players sold their products online, so that they could improve the price and increase their offline distributors’ profit margin. The crux of the issue was to automate the process and obtain market information quickly and efficiently.

Decathlon wanted to keep prices affordable on its own and third party branded products. To achieve this, they required a price intelligence tool which could provide valuable information to make better decisions more effectively.

Leroy Merlin wanted a tool that would give them access to their competitors’ price comparison and product catalogue information, so that they could always offer an attractive price to customers, regardless of the buying channel used.

Almond Laboratories, the manufacturer of well-known organic and vegan food brands such as NaturGreen and Ecomil, wanted to quickly determine compliance with their pricing strategy on the online channel.